Data & Analytics

23 Articles
Getting the Most out of GA Part 1: Data Inventory
New Google Campaign Metrics Attribute In-Store Transactions To Online Clicks
ZOG Digital’s Keyword Revenue Forecasting Tool Certified by Leading Research Firm
Introducing ZOG Digital’s Proprietary Keyword Revenue Forecasting Tool
Use Of Responsive Design In Retail Doubles
The CMO’s Guide to 2015 Mobile Trends and ROI
Is Your Marketing Budget Generating The Best ROI?
How-To For Retailers: Maximizing Facebook Engagement With Images
SMX 2014 Recap – Measuring Up With Facebook