SCOTTSDALE, Ariz. (February 18, 2015) — ZOG Digital, a leading digital marketing and technology company, has been selected as Digital Agency of Record for The Pep Boys — Manny, Moe & Jack.
ZOG Digital will oversee search engine marketing, local search engine optimization, social media content curation and display optimization for Pep Boys, the nation’s leading automotive aftermarket service and retail chain.
“ZOG Digital’s team has a rich heritage in search and impressed us with their forward-thinking approach to social media marketing,” said Rachel Silva, Pep Boys AVP of Marketing. “We selected them for their results and data-driven approach to digital marketing.”
“Pep Boys offers such great value and service to their customers and we’re excited to build on their established success through digital,” said Jeffrey Herzog, president and CEO, ZOG Digital. “We look forward to integrating our talent and technology to give Pep Boys a competitive advantage.”
About ZOG Digital
ZOG Digital is a leading digital marketing and technology company. We create, optimize and amplify content that enables brands to more effectively find and connect with their customers. ZOG Digital offers a full spectrum of discovery marketing solutions, including search engine optimization, social media marketing, paid advertising, and design and development. Headquartered in Scottsdale, AZ, our clients are leaders across all industries and include eAllstate, KitchenAid, Capital One, National Geographic, and Focus Brands. For more information, connect with us at zogdigital.com and on Twitter @ZOGDigital.
About Pep Boys
Since 1921, Pep Boys has been the nation’s leading automotive aftermarket chain. With over 7,500 service bays in over 800 locations in 35 states and Puerto Rico, Pep Boys offers name-brand tires; automotive maintenance and repair; parts and expert advice for the Do-It-Yourselfer; commercial auto parts delivery; and fleet maintenance and repair. Customers can find the nearest location by calling 1-800-PEP-BOYS (1-800-737-2697) or by visiting www.pepboys.com. For media inquires, please contact Lizabeth Galantino at lizabeth_galantino@PepBoys.com.