The global home improvement retail market is expected to reach an estimated $1,959 billion in 2017 with an annual growth rate of 3% over the next five years. Composed of retail stores, building materials, furnishing, design and appliance products, the home improvement industry is continuously expanding in a way that   Read More ...

Google has spent the past five years working to “bring digital buying and measurement technologies to traditional TV advertising,” according to their blog. Those attempts are over. They recently announced they will be shutting the service down. The ultimate goal was for Google to compete with Neilson, but they struggled   Read More ...

Let’s face it- we’re deep in the throes of a defining digital moment. Remember when CDs would get scratched and there was nothing on the radio? Or worse, when you would have to rewind a tape? Well folks, today kids just skip all of that heartache and listen to YouTube   Read More ...

By Kyle Clifford Director of Project Management Just like your brand should care about search engine optimization when it comes to designing your website or putting together your blog, special consideration must be made to optimize your video content. Videos provide a short but powerful message about your company or   Read More ...

You may have heard about the ongoing Occupy Wall Street protest. I’ve been following the story and it made me wonder: Are we witnessing the next big movement of our time?” Now I’m not talking about a march-on-Washington, hold-hands-like-a-bunch-of-hippies-and-sing-kumbayah kind of social movement. I’m talking about the write-a-blog, post-a-video-and-change-the-world sort   Read More ...