Last December, Twitter announced a new feature that piqued brands’ interest: enhanced profile pages. Only 21 select brands committed to spending $2 million in ads, such as Coca-Cola and Best Buy, got access to the enhanced pages at the launch. Starting on February 1, enhanced profiles will be rolled out Read More ...
From fashion designers to CEO’s, creating visual inspiration boards is nothing new in the creative world. Now social media fans don’t need pushpins or cork sheets to create their own brainstorming boards–2011′s social media darling Pinterest, less than 2 years old and now with 11 million visits per week, allows Read More ...
By Jason Squardo, Senior Vice President, Optimization In early November, Google announced an update to their algorithm that verified that the search engine would use social media to deliver search results that are both relevant and recent. The implications of this announcement should not be underestimated, with Google noting that Read More ...
By Jessica Frampton Associate Designer I’m sure you have been there before, discussing creative files via email with a faceless graphic designer that you were referred to by your sister’s friend’s cousin as he throws out obscure terms and sends you files that you can’t open without the proper software. Read More ...
By Greg Getner Director of Strategy It isn’t everyday that you hear agencies exhort brands to Zogify their ZMOT. But at ZOG Media, that’s exactly what we’re doing, and after seeing the results we’ve generated, more and more brands are joining the Zogify movement. It begins by understanding Google’s so-called Read More ...
It’s a chilly fall morning at a local coffee shop. In the corner sits a mother, searching on her laptop for the best preschool options for her toddler. Next to her, a businessman is using his iPhone to read user reviews about golf clubs. Across the room, a couple perusing Read More ...
By Jessica Frampton Associate Designers Say you decide you want to start a business. No doubt, you would meticulously strategize the type of business you want to open and the consumer base you are trying to reach and develop savvy business plans to ensure your success. Most entrepreneurs recognize the Read More ...
