Below is our infographic for lead generation via social media. The power of social media optimization (SMO) is undeniable.

Statistics from infographic:

• 98% of the US online population uses social media
• 77% of B2C companies report that they have acquired a customer through Facebook
• 62% of companies using LinkedIn have acquired a customer from the network
• 65% of B2B companies report that they have acquired a customer through LinkedIn
• 92% of companies who blog multiple timers per day have acquired a customer from their blog